The Afrobeats genre nowadays gathers several genres, different vibes and it is not always easy to define or to put in boxes. Today, we are witnessing a new movement, a new scene that wants to be “alternative”, that explores Nigerian music with a new approach.
These are Artists who, most of the time work together to create a new and more challenging style.
It is a genre who is drawing on Indies, dancehall, Old Rn&B, neo-soul and more.
The headliners or leaders of this movement are Santi and Odunsi The Engine. They were for a long time critical of their difference because a lot of music lovers thought they were being different on purpose for difference’s sake.
Art and creativity are very important for these artists, they put a point of honor on their visuals always wavy or they explore embracing natural hair and gender fluidity all through a DIY Handycam aesthetic. The flamboyant visuals illustrate their desire to challenge the status quo.
The approach of those artists is to show as a Nigerian and millenial you can be whoever you want, it’s about the “freedom to be“.
The will behind this movement is to fight against mainstream music and have total control of their careers, most of the Alte Artists as Lady Donli as example started on Soundcloud then grew organically.
Finally, It is about the style, you have to be a bit Edgy, bucket hats, small sunglasses, and androgynous clothing their favorites pick!
Here are MoyoAfrika’s favorites artists and visuals, enjoy, share and update your playlist!
“Alte Cruise” of Santi, Zamir, and Odunsi the Engine
Alté Cruise is an addictive title in which the singers deal with the importance of communicating expectations in any intimate relationship. The title puts us directly in the mood and captures the spirit of this musical genre.
“Santorini Coffee” of Melvitto
Melvitto is a Nigerian producer and singer who is also part of the underground scene. An interesting artist to discover with a bewitching sound, Afro Indies and Afropop influence. His music is refreshing, catchy and endearing.
Listen to “Santorini Coffee” from his EP “THENIGHTSTILLYOUNG“,our pick for you!
“Tropicana” of Show dem camp and Flash
Show dem camp is a group of Nigerian rappers and singers who navigate between their Rap and Afrobeat influences. They are the authors of the successful album “Palmwine music“, a colorful project full of good vibes. As individuals, they believe in the power of organic growth, their name changes can give you an insight into that journey. If you don’t know them, you definitely need them in your playlist!
Listen to “Tropicana” here!
“Like It” of Amaarae
Amaarae is a Ghanaian singer, songwriter, and composer who makes music that can be defined as a fusion of RnB, trip-hop, Alte, afrobeats, dancehall, and non-conformist. Her particularity is her strong visual identity, very closed of the Nigerian Alte scene she is considered as a UFO in the Ghanaian industry.
Discover her enchanting voice here listening to “Like It”
“Work’N’Grind” of King Perry
King Perryy is an Afro dancehall artist from Nigeria, who started music in 2014. Recently he has been trying to open new doors and flow through different fusion of musical genres, we especially liked “Work’N’Grind” which we suggest you listen to here!
“Magic” Of Boj
Boj is one of the most important figures of this movement even if he has been a headliner. He has been present in the game in an underground way for many years and has collaborated with Artists like Falz, Ajebutter22, MI Abaga, and many others. His particularity is his voice timbre, it is his signature A fuzzy, low-end register that fills substantial space but is ethereal in texture.
Listen to “Magic“, from his Album “Magic” released in 2017 who featured artists such as Olamide, Wande Coal, Falz, Banky W, Ycee, Simi, Ayo Jay, Willy Paul, Seyi Shay, and Lady Jay.
“Tipsy” Of Odunsi The Engine and RAYE
This music is one of the most famous songs in this movement. We have a mix of elements of R&B, soul and pop part of his global-facing, Afro-fusion sound. His vocal interplay with RAYE is the perfect fit, with both artists possessing the character and the quality to naturally complement each other’s talent.
Watch the video below!
“Cash” Of Lady Donli
Lady Donli is one of the freshest one, you probably heard about her od discover her opening the “Lagos to London” Album of Mr Eazi on “Lagos Gyration” or perhaps on her Soundcloud page. We assisted in her incredible organic growth. She has a strong personality which even has repercussions on her work. Lady Donli is playing with highlife music, old traditional Nigerian songs, Pop, and Soul. If you are looking for good African music, looking forward to feeling every instrument in your whole body and music which can actually be a sample in ten or even more years… She is your girl!
Listen to “Cash” Below!
“00’s Nostalgia” of Ayüü and André Wolff
Abuja-based artist Ayüü is also one of the underground Artist you need to hear, he drops
Mango Juice & Bad Decisions Two years ago and it was really beautiful.
This project served us just the right amount of nostalgia with samplings of songs like Sisquo’s Thong Song (00 Nostalgia), Nelly and Kelly’s Dilemma and Cardi B’s Ring (In 2 Ü) and others. The project is another one that explores the woes of a complicated relationship and shows off Ayüü’s as a singer/rapper. The EP enlists production from Higo, Jaylon, and talent from Psycho YP and Andrè Wolff.
Listen to “00’s Nostalgia” below!
“wys” of AYLØ and Santi
AYLØ has been discovered in 2016 through his well accepted ‘Honest Conversations‘ EP, then doubling up with a more centered sophomore project, <Insert Project Name>. AYLØ has managed to build quite an important fanbase despite not being the most visible artist. Following the ballad’s soothing affirmations of vulnerability, the clip is really soft and relaxing.
Discover the video here!