Tag

Black owned business

Browsing

Black-owned businesses are experiencing a surge in demand following the recent Black Lives Matter protests after the deaths of several Black Americans at the hands of police, according to Yelp’s Economic Average Report for the second quarter.

From May 25 to July 10, there were more than 2.5 million searches for Black-owned businesses on Yelp, compared to about 35,000 over the same time period last year — a stunning 7,043% increase. Searches for Black-owned restaurants skyrocketed 2,508% and Black-owned bookstores jumped 1,437% compared to last year.

 

searches-for-black-owned-businesses-are-surging.png   The news comes in the face of the coronavirus pandemic, which shuttered thousands of small businesses across the country and disproportionately affected minority-owned businesses and hit Black-owned businesses especially hard.

Since the racial justice protests, the demand for Black products has trickled into the book market, with Black authors dominating the New York Times best-sellers list. The list includes books on racism, White fragility and privilege.

As stores across the nation begin to reopen, Yelp’s report revealed that searches for Black-owned boutiques increased by 331% and 161% more people are searching for Black-owned coffee shops for their morning caffeine fix, than last year. Searches for Black doctors have increased by 183%.

6 Ways You Can Support Black- Owned Businessess During COVID-19 Pandemic

While the enhance in enterprise is welcomed, some corporations weren’t ready for the uptick. OneUnited Bank, one of many largest Black-owned banks in America, skilled a big improve of recent clients, main them to issue several messages apologizing to clients in regards to the elevated response occasions.

Justin Norman, Yelp’s vp of information science, instructed Business Insider he expects that curiosity in Black-owned businesses will proceed.

Justin Norman, Yelp’s vp of information science, instructed Business Insider he expects that curiosity in Black-owned businesses will proceed.

“There has been sustained interest in Black-owned businesses since the initial peak at the end of May and beginning of June, and this interest is diversifying past the initial generic searches for Black-owned businesses and restaurants into a wider range of business types. To me, this signals a shift in consumer behavior and habit that I expect will continue,” mentioned Norman.